Archive

Dive into a collection of past posts and rediscover timeless content.

#129: Make your homepage convert 15% better with category sliders. Here’s how.

Nov 13, 2024

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6 min read

#129: Make your homepage convert 15% better with category sliders. Here’s how.

The design trick you need on mobile AND desktop.

#128: Reduce choices to increase impulse buying. Here’s how.

Nov 6, 2024

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5 min read

#128: Reduce choices to increase impulse buying. Here’s how.

Check this out.

#127: How to write product benefits & where to put them.

Oct 30, 2024

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5 min read

#127: How to write product benefits & where to put them.

Health brands especially: don’t miss this.

Kendrick Wilson, +1

Oct 23, 2024

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6 min read

#126: Drive urgency with scarcity. Here’s how.

Two ways to use data to increase FOMO.

#125: “Do we need a custom landing page?”

Oct 16, 2024

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5 min read

#125: “Do we need a custom landing page?”

A 54% conversion win says yes – for certain products.

Oct 9, 2024

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5 min read

#124: Does your homepage speak to NEW customers?

Engage new visitors with specific collections.

Oct 2, 2024

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5 min read

#123: “What size do I need?” Use this trick to help customers choose.

Reduce returns and boost conversions 17% with model sizing info.

#122: The 4 big design changes that drove a 19% increase in purchases.

Sep 25, 2024

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9 min read

#122: The 4 big design changes that drove a 19% increase in purchases.

How America’s only lost luggage store scaled revenue with a redesign.

#121: Which button copy drives the most conversions?

Sep 18, 2024

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6 min read

#121: Which button copy drives the most conversions?

See how one luxury brand saw a 7.2% lift.

#120: User-generated content lifts product page conversions by 32.4%

Sep 11, 2024

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5 min read

#120: User-generated content lifts product page conversions by 32.4%

Convert buyers with your customer images. Here's how.